Paid Ads

Meta Ads and Google Ads management

Campaign management, testing, optimisation and reporting, so paid traffic is something you can measure instead of a monthly guess.

Who this is for

  • Businesses running ads themselves without the time to test and optimise.
  • Companies whose current ad reports are unclear about what is producing enquiries.
  • Businesses new to paid advertising who are unsure where to start.
  • Teams whose ad spend keeps rising without a clear picture of what it returns.

What is included

Meta Ads
Campaigns across Facebook and Instagram, built around a defined audience and offer.
Google Ads
Search and other Google campaigns aimed at people already looking for what you sell.
Campaign management
Setup, structure, budgets and day-to-day management of the account.
Testing
Structured tests of copy, creative and audiences, so decisions rest on results.
Optimisation
Regular adjustments based on performance data and your business priorities.
Reporting
Clear reports on spend, activity and outcomes, and what happens next.

What you receive

  • Campaigns set up and managed against agreed goals
  • A testing plan, with results written up
  • Regular reports you can read without a media buyer

Common questions

What budget do we need?

It depends on the market, the offer and the goal. After discovery we advise on a realistic starting budget, and we will say so if a budget is too small to test properly.

Who owns the ad account?

We recommend the account stays in your business name, so you keep the data and history. We confirm the setup in the proposal.

Can you guarantee results?

No. Results depend on the offer, the market and the budget as much as on the campaigns. We commit to tracked, tested, well-managed campaigns and honest reporting.

Works well with

Services that pair with this one.

03

SEO

Search Visibility

Technical SEO, keyword research, on-page optimisation, content strategy, internal linking and reporting.

Learn more
02

Social Media

Content & Community

Strategy, content planning, copywriting, publishing, monitoring and reporting, on a schedule you can see in advance.

Learn more
01

Digital Outsourcing

Managed Digital Team

An external team that plans, runs and reports on your digital activity, so you get the output of a department without hiring one.

Learn more

Related reading

More on this subject.

Next step

Talk to us about this service.

A short conversation is usually enough to tell whether it fits, and what we would do first.